

Introduction to Strategic Management Course
What You’ll Learn:
- Understand the concept of strategy and strategic management.
- Know the process of strategic management
- Know the levels of strategic management
- Know the roles, strategists play in strategic management.
- Identify the strategic purpose (i.e. vision, mission and values) of an organization
- Outline the strategic analysis of external and internal environments of organizations
- Reflect on the dynamic nature of strategy in organizations
Description
Strategic Management, as a sub-set of management, is concerned with the general direction and long-term policy of a business. Strategic management deals with the basic question why and how firms can achieve sustained competitive advantage and how they can translate competitive advantage into superior financial performance.
The Introduction to Strategic Management course aims at giving you a broad and thorough understanding of the theoretical foundations of strategic management and how they can be used to craft and implement winning strategies in today´s challenging business world.
Certification
This short course is free to enroll and complete. An end-of-course assignment review feedback report is issued on the successful completion of this course and submission of the end-of-course assignment. Should you require a certificate, you can request one at a cost of $5.99 for a digital certificate in PDF format and $24.99 for a physical version hard copy certificate.
The officially branded and security-marked Coursefrica Certificate is a great way to share your achievement with the world. It is also ideal for sharing with potential employers and indicating your commitment to learning, upskilling, and achieving high results continuously.
Take the course for free and decide whether or not you’ll choose to pay for a certificate.
Description
Strategic Management, as a sub-set of management, is concerned with the general direction and long-term policy of a business. Strategic management deals with the basic question why and how firms can achieve sustained competitive advantage and how they can translate competitive advantage into superior financial performance.
The Introduction to Strategic Management course aims at giving you a broad and thorough understanding of the theoretical foundations of strategic management and how they can be used to craft and implement winning strategies in today´s challenging business world.